A few days ago we had the opportunity to collaborate with Canal Innovación, Sacyr’s blog on technology and R&D, to contribute our vision and opinions
Inspiration, commitment, impact. These are some of the reasons why the world’s leading brands are developing incredible immersive marketing actions.
Augmented reality, and especially virtual reality, have become a great resource for cultural institutions of different nature, such as
In the field of immersive technologies, augmented reality (AR) gives users the opportunity to experience an enriched world from an informative plan
Who says you can’t see the world if you stay home? Ok, maybe you can not live the same experiences as with a backpack on your back, but on the other hand you can visit places that you would surely never visit, and also from the sofa in your house.
Isostopy, winner of the Creative Business Cup Spain 2019, participated in the creativity world cup where it reached the semifinals
One more year we update our list with the best virtual reality glasses on the market. If you are thinking of buying a VR device, whether for professional or leisure purposes, here you will find the guide with all the information you need to make the right decision.
What is behind the Magic Leap? Are they really the revolution they promised? Or will they end up being a mere curiosity, an expensive whim in the world of technology?
Black Friday is here for another year and at Isostopy we do not want you to miss the best offers on virtual reality devices, that’s why we have developed this guide with the best tips for you to get great deals without surprises.
One of the areas that the need to reinvent itself has assumed the earliest has been education. Digital boards, multimedia elements and creative software have long lived in classrooms with books, maps and notebooks.
The recent appearance of new technologies such as Artificial Intelligence, Machine Learning or even live videos through social networks, is causing the most cutting-edge marketing agencies to be experiencing a moment of change in their strategies.
Today we talk about photogrammetry, one of the techniques that has gained more weight in recent years in virtual and augmented reality projects, to the detriment of other options such as traditional object modeling.
2018 has come with great news for the market of augmented and mixed reality devices. That’s why it’s time to update our Guide of virtual reality headset 2017 with the most interesting models that have seen the light in recent months.
Extended Reality (XR) is one of the latest concepts added to the dictionary of technical terms. Although its use has not yet become widespread on the street, it has long been a popular term among professionals and specialized media.
There are not yet too many applications designed specifically for artists to do their work in a totally virtual environment, but those that are essential. There are not yet too many applications designed specifically for artists
Oculus Go is a standalone device, that is, it does not need an external processor (smartphone or PC), which in addition to offering greater independence and freedom, not being connected by cables, achieves a significant weight reduction up to 467 grams
Although at this CES 2018 we have missed the prominence that VR devices have had in previous editions, we have been able to see how the sector continues to advance in technical matters, improving vision and, above all, increasing user comfort.
It is therefore a mid-range glasses, among the Gear VR, developed by Oculus and Samsung, and the Oculus Rift, the company’s flagship in terms of quality and performance.
A new technology seems to be called to overcome the limitations of its predecessors. A technology that, according to experts, will change the way we see and above all, interact with the world around us. We are talking, without a doubt, about Mixed Reality.
According to the consulting firm Euromonitor International, more than three million high-end VR devices will have been sold by the end of this year, a figure that will grow to 25 million in 2020.
Last weeks, the world of the augmented reality has had two well-known protagonists: Apple and Google, thanks to the presentation of his respective platforms of development of augmented reality: ARKit (Apple) and ARCore (Google).
Virtual reality is already here and it’s here to stay. The lack of qualified professionals, given the looming demand, makes it the ideal time to train in a sector that, in the coming years, is going to have great exponential growth.
Last July 2 we finished filming the immersive documentary of World Pride 2017, recorded entirely with 360 cameras, and now that we are in full post-production it is time to look back and review those intense days.
The magazine El Publicista, a media specialized in communication and marketing, dedicates its number 366 to the advantages that virtual reality and immersive experiences bring to the world of advertising.
Since last year there is a new trend that continues to grow in the sector of non-professional cameras: 360-degree recording cameras, which allow images and videos to be lived as if we were on the scene.
A few days ago we talked about the best devices, which work connected to a computer, to enjoy virtual reality on our blog, among which we highlighted the Oculus Rift and HTC Vive.
Virtual reality is one of the new technologies with the greatest capacity to change people’s consumption habits, which is well known to large economic sectors.
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